
Navigating the fast-paced, rapidly growing real estate market in San Marcos requires an agent who truly understands the pulse of the community. That’s why College Housing AI is excited to highlight Russ Ethridge as our featured Realtor partner serving Texas State University and the surrounding San Marcos housing market.
Whether you’re a parent looking to buy a home for your Texas State student, an investor seeking reliable cash-flowing assets in the I-35 corridor, or a family relocating to Central Texas, Russ delivers unmatched local knowledge, clear strategy, and dedicated advocacy.
Consistently recognized among the top real estate professionals in Hays County, Russ Ethridge has built his business on local expertise, data-backed insights, and a personalized approach for every client. His deep understanding of San Marcos allows him to help buyers and investors make confident, informed real estate decisions.
"Buying real estate near a thriving university like Texas State is one of the smartest ways to build long-term equity. My priority is making the process seamless and profitable—whether you're buying a student's first home or expanding a portfolio." — Russ Ethridge
Home to more than 38,000 students, Texas State University drives a powerful, consistent demand for quality housing in San Marcos.
Deciding whether to buy or rent during a student’s college years comes with big financial questions: Is buying a 3- or 4-bedroom home and renting extra rooms to roommates smarter than paying tuition-style rent for four years? What are the local zoning rules for student occupancy?
Through College Housing AI, parents and investors can analyze local market data, run Rent vs. Own calculations, and project cash flow scenarios before stepping foot in a home.
When you're ready to view properties and take action, Russ Ethridge provides hands-on expertise:
If you are looking for the best agent to assist with your campus real estate investments in San Marcos, look no further.
Check out Russ's official partner profile at